Promote Your Website Instead of Your Phone Number on Changeable Signs
by C. Bourdow on 02/19/11
Today's Tip: If you're using a "changeable copy" physical sign to make an announcement, promote your website address instead of your phone number. It's just as easy, and much more productive--it reduces the necessity of answering phone calls generated by the announcement, and lets your website do all the work:
- Sending inquiries to your website instead of to your phone reduces your workload--instead of having to repeatedly answer the phone and give out the same information over and over again to different callers, your website has all the detailed information, and perhaps more. Visitors can still call you with further questions, but more than likely, your website has answered them.
- It announces that you do, in fact, have a website at all, and chances are that not only will people visit your website in this instance to get more detailed information about the announcement, they'll visit again in the future for other inquiries.
A website is a powerful administrative tool that businesses can and should use to get their message out. It's not only efficient--it's effective! Don't have a website? Contact us today, to see what we can do for you.
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